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  1. Select SF Object (Contact, Accounts, Opportunities) to pull list accounts from
    1. Building programs using the Contacts object
    2. Building programs using the Opportunities object
  2. Define criteria (rules) to filter the list of accounts you want to pull from the selected SF object
  3. Click "Find Accounts" to pull list of accounts
  4. Activate ABM ML Platform will identify the number of accounts in Salesforce that match your selected criteria.
  5. Once you are done identifying your criteria, click "Next - Review Accounts"
  6. Review and select / deselect the specific accounts that you want to target. Then click "Review Program Details"
  7. Select your desired media (Display Ads, Content Syndication or both)
  8. Set geography, budget, and schedule for your ads and /or content
  9. Click "Next - Upload Creative" and/or "Upload Content"
  10. Upload your respective assets for your media program
  11. Review your program details
  12. Click "Submit your program"

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