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Also known as a Business Review or an Executive Business Review, a QBR is, at its most basic, just a once-per-quarter meeting with your customer. SolarWinds MSP describes it as “a meeting with your client on a quarterly basis where you discuss their business and how you can support them.” QBRs should be strategic—rather than tactical—in nature. This is a chance for you to gain a deeper understanding of the customer’s business and future plans and to strategize as to how you can deliver more value based on those factors. In doing so, you step out of a “vendor” role and into more of a “business advisor” one. This helps build trust, which in turn solidifies your relationship with the customer. (Source: https://www.gainsight.com/guide/the-essential-guide-to-quarterly-business-reviews/)
Intent Score
Based on a scale of 1 - 100, it is a measurement of research activity that we track in conjunction with over 1600 publishers. When a company increases researching activities around a certain topic, its intent score would increase for that topic and once they have a score above 60, we would consider that company to be trending relative to its normal intent score on that topic. The lookback window for this activity is 18 months and includes intent trends and historical topics. This intent data is updated weekly.