...
Navigation and Control
Clicking the Journey Acceleration Pipeline tab within the Madison Logic (ML) Platform will load up the dashboard with your latest campaign selected by default.
All the metrics in the Journey Acceleration Pipeline dashboard are in reference to your campaign’s target account list (TAL) and date filter. To control which list the dashboard is pointing to you can use the dropdown in the upper right-hand corner to search across your campaigns.
...
Note: After filters have been saved it takes 24 hours for them to be usable in the Journey Acceleration Pipeline tab. A maximum of 6 filters can be selected at one time.
...
Accounts with Opportunites: Shows the total number of reached accounts from your ML program with opportunities created from your Salesforce.
Value of Opportunities Created: Shows the total pipeline value in dollars for opportunities created by month for the accounts reached.
Value of Opportunities Closed Won: Shows the total value in dollars by month for opportunities closed/won for the accounts reached.
Number of Opportunities Created: Shows the total count of opportunities that were created by month for opportunities closed/won for the accounts reached.
Number of Opportunities Closed Won: Shows the total count of opportunities by month for opportunities closed/won for the accounts reached.
Average Number of Days to Closed Won: The average number of days it took the above closed/won opportunities to close in the selected time range.
Impact of MLI on Revenue: Shows the impact of MLI on days to close, avg order value, and opportunities created compared to a control program. For more information on how the control program is calculated, click here.
Impact of MLI on Pipeline: Shows the impact of MLI on accounts targeted/engaged and opportunities created/closed compared to a control program. For more information on how the control program is calculated, click here.
Note: Depending on the view you select, the scale on the left will change to indicate dollars, days, or total counts.
...