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- All content files should be in PDF format
- Files can be up to 20 MB
- Each piece of content should could have an accompanying creative (usually the first page of the asset):
- Title: 100 characters maximum of text that will draw the users attention in
- Description: 1000 characters maximum of text. Focus on the needs of your target audience and summarize the content of your asset to make sure to filter out unqualified prospects. Add a call to action at the end to entice the audience to download your content.
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