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Creative Guidelines

Creative Guidelines

Aug 20, 2024

Our display specs adhere to the guidelines set by the IAB (Interactive Advertising Bureau). Following these standards ensures compatibility and optimal performance across various devices and platforms. Review the Creative Specifications Guide to ensure assets and creatives meet the requirements for successful placement and optimal audience engagement. In this guide, you will find:

  • The maximum file size for display assets

  • The minimum file size for display assets

  • Native specs by image, asset and field type

  • Video specs by unit type

  • Connected TV creative specs

  • Content Syndication asset & creative specs, character max, logo size

  • HTML email specs and email design guidelines