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Requirements

  • Eloqua Admin access credentials
  • Activate ABM login credentials

Installation Guide

If you've already integrated ActivateABM with Eloqua, please skip to step 3.

  1. Integrate Activate ABM with Eloqua
  2. Select the contact fields or segments you'd like to use to generate a target account list
    • There are two ways to generate Target Accounts
      1. Contacts - Using contact fields to generate target accounts
      2. Segments - Using segments to generate target accounts
  3. Build Programs using Eloqua data
    1. Building Programs using contact fields
    2. Building Programs using segments
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